ITPortalsSearch

Faculty of: Arts And Philosophy, Economics

Communication for business, media and culture

Milan

Academic Year 2023/2024

Duration 2 years

Language English

Degree Classes LM-19 (Information and publishing systems) - LM-59 (Advertising and communication for the public and private sectors)


Career opportunities

Graduates in Business, Media and Organisational Communication will develop the necessary knowledge, competences and skills to work in the field of communication marketing and management, the conception and realisation of media content, the design of campaigns, actions, and communication and events, on and offline. Among the professions the graduate programme trains for: press officer for institutions; image consultant; public relations expert and corporate communication; spokesperson in the public administrations; relations office editor with the public; press office manager in nationally and internationally active companies, profit and non-profit, in the industrial sectors, distribution and services.
Graduates in Business, Media and Organisational Communication can operate in the following areas: in the marketing and communications departments of companies, institutions, associations, administrations; advertising agencies; media and media centres; media agencies. public relations, promotion and sponsorship; media concessionaires. Within this framework, they can perform functions such as: communication manager of companies profit and non-profit, public and private; brand manager; product manager; strategist and responsible for planning strategies; content manager, responsible for conception and execution of media and multimedia products; responsible for media content management (positioning and distribution); press and media office relator; head of communication office with reference to both internal audiences and users’ analyst; market analyst; organiser of events; promoter of the territory; promoter of enterprises, culture and entertainment; specialist fund raising and sponsoring.